Who we are. What we do.

From global mega firms to regional powerhouses to single-practice boutiques, Thought.Legal is behind the scenes of some of the most influential content in legal thinking. Working across all platforms, we help you shape opinions and guide actions of Fortune 500 C-suite executives, and senior leaders in every sector, by connecting your expertise to their current needs.

 

Your Goals

Whether your goals are immediate – such as being the first to advise on the implications of a hot news topic – or longer term to create ownership of an issue or practice, Thought.Legal can create a results-focused editorial strategy for your firm.

 

Our Process

Instant Client Alerts and News Analyses

Do you want to get analysis of important news or decisions to your clients within hours? A quick phone call or email is all it takes. Tell us your objectives and your time frame, and we will respond with everything you need: one or more expert legal writers or editors with expertise in that topical area who will begin working with you to develop the content. We can provide first and last drafts, and everything in between, to get your alert out the door before most firms have gotten their thoughts together.

 

Thought Leadership Products and Campaigns

To really own an issue, or to be seen as the thought leader in a practice area or sector, takes planning and a multi-platform approach. We work with you to pinpoint your client development objectives, analyze what makes your law firm's expertise unique in a highly competitive environment, and develop an editorial roadmap that will place you in the center as the recognized topical expert. We will then help develop and produce your content throughout the year, and we will maximize that content as thought leadership products, educational events, and customized client services, and market it innovatively across online and offline channels. Your unique editorial roadmap will outline all the steps we will follow together to deliver content that your target audience will regularly read – first and without fail.

 

Quality of Work

Think of us as your in-house legal writing and editorial team. The topical experts in our legal editorial pool are licensed attorneys with prior practice experience at some of the world's most prestigious law firms; some are legal academicians; and many are lawyer-writers for some of the top legal, business, and industry publications. Just as you hire only the best, we provide an equivalent caliber of editorial support. And you will be able to hand-pick one or more editors with the expertise you need in the practice, sector or issue at hand.

 

Confidentiality

All members of our editorial team sign strict confidentiality agreements and NDAs to ensure that their discussions and work with your firm remain confidential. Through our anonymized selection process, you will have an opportunity to vet and choose which lawyer will support you, and you can also elect to screen the name of your firm in your interactions with our editor should you need to create an additional wall of confidentiality.